Rabu, 06 Januari 2010

Article X

“ The Customer is Always Right “
Realize by True Story : The story about the 'Vinegar Boy'


A. Introduction

This age old adage is heralded by thousands of customer service reps and business owners alike, and for good reason: customers ultimately pay the bills and pay the salaries. Without customers, there IS no business!
So when I came across a site called 'customerssuck.com', I came to think: "Oh, here we go again! Yet another sales or customer service person who thinks he or she can be picky about their customers!" But I think most of us have had at least one experience that made us question this. So is the customer always right?
The Customer is Always Right meaning that The trading policy that states a company's keenness to be seen to put the customer first.


B. Why the customer is always right... ???


The tricky thing with customers is that there comes a time where you have to decide if you want the future business of the customer or not.
Some business have no interest in the future business of any of their customers, and treat them all like dirt. On the other end of the spectrum you have small businesses going almost belly up because they accept any and all behavior of the big factory uptown which is responsible for 80% of their business. And you have supermarket managers telling customers on a daily basis not to come back to the store. But then again, 'customer' may not be a good name for a shoplifter.


C. You don't have to take everything from everyone.


You're in business. And in business you don't have to take every deal. You can draw the line at abusive behavior by the customer. You can draw the line at customers lying to take advantage. You can draw the line at customers stealing. In fact, you can draw the line anywhere you want. There are stores not letting people in because they don't look rich enough. Fair enough, if they don't expect them to get in later when they do.
In your business, discuss when you do not longer want a customer. So everybody in the business knows that the customer that crosses the line is no longer called a customer. But the tricky thing is not to assume anything. Don't assume that the Hell's Angel just coming into the store is going to be rude or steal. At one time, I was followed by a supermarket manager around the store. I guess he assumed that since I looked young (yes, there was a time!) I would steal something. I felt he'd rather have me leave, so he could go about his business again. Very annoying. I didn't bother to go there again.
But when a customer actually does cross the line, you can tell them that you no longer want their business. And at that point, they ceise to have the right to be right.
Yes. The customer is always right. But not all customers need to stay customers

But, there is some point of view that “ Reasons why ‘ The Customer Is Always Right ‘ is wrong “

1. It makes employees unhappy



2. It gives abrasive customers an unfair advantage

Using the slogan “The customer is always right” abusive customers can demand just about anything – they’re right by definition, aren’t they? This makes the employees’ job that much harder, when trying to rein them in.
Also, it means that abusive people get better treatment and conditions than people. That always seemed wrong to me, and it makes much more sense to be nice to the nice customers to keep them coming back.


3. Some customers are bad for business

Most businesses think that “the more customers the better”. But some customers are quite simply bad for business.


4. It results in worse customer service

Employees who are happy at work give better customer service because:
• They care more about other people, including customers
• They have more energy
• They are happy, meaning they are more fun to talk to and interact with
• They are more motivated
On the other hand, when the company and management consistently side with customers instead of with employees, it sends a clear message that:
• Employees are not valued
• That treating employees fairly is not important
• That employees have no right to respect from customers
• That employees have to put up with everything from customers
When this attitude prevails, employees stop caring about service. At that point, real good service is almost impossible – the best customers can hope for is fake good service. You know the kind I mean: corteous on the surface only.

5. Some customers are just plain wrong

Based on my argument about The Customer is Always Right and The Customer is Always Right is wrong, I agree if The Customer is Always Right beside there is old adage, I think should customer is always right. Customer can helping for your business, and can to increase rating for a Company, and Product of Trading success on Market exactly. With gives the best service for customer, so customer can’t go from the company. Moreover quality of product is very good.

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